Ideas + Insights
The challenge
The Ecoefficiency Group (TEG) are leaders in sustainable business practice. They maximise efficiency and minimise environmental impacts to deliver economic outcomes for small and large organisations. The directors of TEG recognised that to attract new business, their brand needed clear positioning and a stunning website that speaks to their target market.
What we did
The foundation of any good website is a clear purpose and strategy to attract site visitors and sales leads. Before work commenced on the new website, Tara James lead a series of workshops to determine the directors’ goals and establish a refreshed and revitalised brand. This set a clear path to effectively deliver a new, mobile responsive, lead-generating website, which exceeded TEG’s expectations.
